Last updated: September 2026

Ashleigh Fox Advisory is the trading name of Ashleigh Fox, a sole trader providing independent consulting and advisory services across health and social care.

Ashleigh Fox is the data controller for personal information processed by Ashleigh Fox Advisory and is responsible for deciding how and why that information is used.

This privacy notice explains what personal information we may collect when you use this website, contact Ashleigh Fox Advisory or engage with our services, why and how we use it, how long we may keep it and the rights you have in relation to your information.

For questions about this privacy notice or how your personal information is handled, please contact:

Ashleigh Fox Advisory
Email: hello@ashleighfox.com

When you contact us through this website, by email or by telephone, we may collect information such as:

• your name
• your email address
• your telephone number
• your organisation or professional role, where relevant
• information about the nature of your enquiry
• information you choose to provide when communicating with us

Our website contact form is intended for initial enquiries only. Please do not include confidential, clinical, health, safeguarding or other sensitive personal information about yourself or another person in the contact form.

Given the nature of our work across health and social care, there may be circumstances where sensitive personal information needs to be discussed or processed as part of a professional engagement. This could include information about health, disability, care and support needs or other personal circumstances.

Where this is necessary, appropriate arrangements for sharing and handling information will be agreed after initial contact. 

We will only seek information that is reasonably necessary for the work being undertaken and will seek to minimise the amount of identifiable information we hold wherever possible.

We may use your personal information to respond to your enquiry, contact you where you have asked us to do so, understand the nature of the service or support you are interested in, arrange an initial conversation, develop a proposal, provide agreed consulting or advisory services and administer our professional relationships with clients, families, associates, suppliers and other professional contacts.

Under UK data protection law, we must have a lawful basis for processing personal information.

Where you contact us about potentially engaging our services, we will generally process your information because it is necessary to respond to your request and, where relevant, to take steps at your request before entering into an agreement.

Where services have been agreed, we may process information where this is necessary to provide those services or meet our contractual obligations.

In other circumstances, we may process information where this is necessary for our legitimate interests in operating and developing Ashleigh Fox Advisory, provided those interests do not override your rights and interests.

Where we process sensitive or special category personal information, including information about health or disability, we will only do so where an appropriate lawful basis and an additional legal condition for processing that information apply.

We will not sell your personal information.

We will only share personal information where this is reasonably necessary to provide our services, where you have asked or authorised us to do so, or where we have a legal or professional reason to do so.

Ashleigh Fox Advisory may occasionally work with appropriately qualified independent associates or specialist consultants. 

Where their involvement requires access to personal information, appropriate confidentiality and data protection arrangements will be used and only information reasonably necessary for their role will be shared.

We may also use trusted service providers to support our website, email, administration and other business systems. 

Where another organisation processes personal information on our behalf, appropriate arrangements will be used to protect that information.

We will not keep personal information for longer than reasonably necessary.

Information relating to an initial enquiry that does not result in an ongoing professional relationship will generally be retained for no longer than 12 months, unless there is a legitimate reason to retain it for longer.

Where you become a client, supplier, associate or professional partner, relevant information may be retained for longer where necessary to provide services and meet contractual, insurance, financial, tax, regulatory or legal requirements.

Information will be securely deleted or anonymised when it is no longer required.

Depending on the circumstances, UK data protection law gives you a number of rights over your personal information. 

These may include the right to:

• ask for a copy of personal information we hold about you
• ask us to correct information that is inaccurate or incomplete
• ask us to delete your personal information in certain circumstances
• ask us to restrict how we use your information in certain circumstances
• object to certain uses of your personal information
• ask us to transfer information you have provided to another organisation in certain circumstances

Some rights only apply in particular circumstances and may depend upon the lawful basis on which we are processing your information.

If you would like to exercise any of these rights, please contact hello@ashleighfox.com.

This website may use cookies and similar technologies that are necessary for the website to operate and may use additional technologies to understand how the website is used.

Where consent is legally required for cookies or similar technologies, these will only be used after the appropriate consent has been obtained. Further information and available choices will be provided through the website's cookie settings where applicable.

If you have concerns about how we have handled your personal information, please contact us in the first instance at hello@ashleighfox.com so that we can investigate your concerns.

You also have the right to raise a concern with the Information Commissioner's Office (ICO), the UK's independent regulator for data protection.

We may update this privacy notice if the way we collect, use or manage personal information changes.

The latest version will always be available on this website.